Catalog Entries |
Fall 2013
Apr 19, 2024 |
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| MAR 6815 - Advanced Marketing Mgmt |
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Advanced Marketing Management Prerequisites: Graduate standing and MAR 6055 or equivalent Course examines how marketing managers research, communicate, price, and distribute product and service offerings to profitably satisfy targeted customer segments in a dynamically changing global environment. 3.000 Credit hours 3.000 Lecture hours Levels: Graduate, Undergraduate Schedule Types: Lecture Marketing Department Course Attributes: No RCS for the course, Boca Raton, Graduate Level Course |
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